Buy4Print
Store Policy
Last Updated: Feb 1,2019
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We know that your data privacy is of the upmost importance to you. You can be confident that your information is secure when you share it with us and that we comply fully with the laws and regulations set out by the Government of India and previous data protection act.
We aim to be completely clear and transparent about your data, and how it is collected, used and protected by us.
1. Who we are
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Buy4print.com is a website run by the parent company Aarsan Trexim Pvt. Ltd. We sell printer consumables and office supplies and ship products to businesses, schools, local authorities, charitable organizations and individual customers in India.
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Our head office is located at G 250, Preet Vihar, East Delhi, Delhi- 110092 and our company is registered in India under the GSTIN number of 4835100.
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We are registered with the Information Commissioners Office / under the data protection act with the registration number of 07AAGCA3135P1ZH.
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2. The information we collect or store
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The following list details the specific information we collect when you visit our website. We only ask for the necessary data to fulfill our contract of sale with you and to satisfy our legal obligations. This information includes:
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IP address (internet protocol address - a numerical label that is assigned to a device connected to a network)
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Name
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Address
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Email address
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Telephone number
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3. How we collect your data and how it is used
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There are a few ways that your data is collected when you visit our website including automated methods (such as tracking cookies) and when you enter details into fields on the website.
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When you enter information into fields such as name and address details on the checkout pages, this information is stored on our servers. This information is used to create an account (which you can log in to) and to process your order.
Page visits data - Information about the website pages that are visited, buttons that are clicked, and quantity of orders completed is automatically collected by tracking codes and cookies (more information about cookies can be found below). This data is collected so that we can analyse and improve the website.
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Activity recordings - We use a software that records mouse movements, keystrokes and page navigation during customer interaction (but hides passwords and payment data). This is another way that we can determine if improvements are needed but also if a customer reports an issue, we can discover the cause and make quicker corrections to the website (only ip address is listed against the recording. This data is unidentifiable in this system and not linked to any personal account). If you’d like to opt out of this activity you can do so here
IP Address WAF protection - When you arrive on our website, your ip address is monitored by a web application firewall. This is used to prevent malicious or fraudulent traffic that would seek to crash the website.
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Phone numbers - We may use your phone number to call you if we need to discuss the order you have placed with us such as unexpected delays to the delivery date. If we think you could benefit from additional support, we may also call you to offer a direct contact to speak to and for market research purposes (account management).
Email addresses - We send order confirmations and dispatch notifications to the emails address provided by you and send marketing emails if you have given us your explicit consent to send special promotions and offers. We don’t purchase, sell or share email address with third parties. We record the pages visited and products purchased against your email address to personalise communications we have consent to send to you, providing a more relevant experience. If you wouldn’t like us to personalise your experience in this way, please let us know by emailing buy4print@gmail.com.
Payment information - If you place an order with us online or over the telephone we will be required to process your payment details to complete your order. All data processed by us on our website are secured by 256-bit SSL encryption, one of the highest levels of protection available for ecommerce websites.
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4. Legal basis for processing your data
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This section describes on what legal grounds we process your data as a Controller of that data.
Contract - When you enter your personal details into our website forms or fields, you are asking us to perform a specific service. To fulfil that service, (such as create an account and ship an order to you) we need to process your data, and in this instance our legal basis is contractual.
Legitimate interests - We perform certain tasks to improve our service to you and to keep our website and business active and running effectively, allowing you to use our services. To perform these tasks, it is necessary to process some of your personal data. Tasks include, calling you on the telephone to offer additional support (account management service and market analysis), feedback requests by email (market research), sending offers by post, and collecting website use data to personalise and improve your experience.
For these instances we have carried out an assessment to establish the balance of our legitimate interests and yours (LIA), and to make sure your rights and freedoms are adhered to. As such, in these instances consent is not required but we still give you the opportunity to opt out of these activities.
To opt out of email personalisation - call us on +91-9897955999 or email buy4print@gmail.com
Consent - In regard to sending you marketing and promotional emails, we ask for your explicit consent to do so in accordance with the Indian Data Protection Regulation. You consent is collected in the form of an opt-in tick box during the checkout of our website. If you decide to withdraw your consent, you can do so by emailing us buy4print@gmail.com, by calling us on 0845 365 3605 or by clicking the unsubscribe link within our marketing emails.
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5. Who we share your data with
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We do not sell or share your data with any other third party for marketing purposes.
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To process an order you place with us, we will need to share your name and address data with suppliers and couriers who ship your order to you.
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To prevent fraudulent payments and remain vigilant we may check billing details with our payment provider.
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If you apply for a business credit account, your details will be checked with a credit insurance company.
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We use third party systems for specific activities such as the ones described in the section above, ‘how we collect your data and how it is used’. Only the necessary amount of information is passed to or collected by these systems through tracking code or cookies.
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All data used by third party systems or shared in the way described above are processors of that data on our behalf and abide by the same regulations and privacy laws set out by Indian legislation.
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When you ask us to send you a recycling box or collect empty cartridges from you via our online form or over the telephone, we will share your information with a third party that arranges this on our behalf.
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6. How we protect your data
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Your data is protected by 256-bit extended validation SSL encryption through Wix. This is one of the highest standards of protection for ecommerce websites. This can be confirmed by checking the certificate information when visiting us through your internet browser.
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Our internal office systems are protected by firewalls and virus / malware protection and internal policies and procedures for all team members who have access to personal data.​
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7. Your rights
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Regarding the personal data detailed in this privacy policy, you have the following rights:
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The right to be informed - You have a right to be told what personal data we hold about you and how it is used (contained in this privacy policy).
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The right to access - You have the right to view the personal data we hold about you. This can be found in the ‘my account’ section of the website if you have created an account. If you don’t have an account, we will not hold your personal data.
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The right to rectification - If the data we hold is incorrect or incomplete, you can request that we correct it.
The right to erasure - You have a right to request that the data we store about you is erased unless this conflicts with our legal obligations. (Please note: some data may be retained to add you to a suppression list)
The right to restrict processing - You can object to some of the ways we process your data (we have listed instructions above on how to request this).
The right to portability - you can request that we give you the data we hold (that was provided by you) in a structured format so it can be moved to another system.
The right to object - You have the right to object to the processing of personal data
Rights related to automated decision making - Not applicable in our circumstances.
If you’d like to exercise any of these rights, you can let us know by calling +91-9897955999, or emailing buy4print@gmail.com. We have a period of 30 days to process any request, please note we may need to verify your full identity before processing any request.
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8. Data transfer (outside India)
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***Some of the third-party services and software that we use may have data storage located outside of India, meaning that some personal data may be held there. We have taken the necessary steps to meet Indian Data Protection guidelines and to ensure that these systems also comply with the data protection laws set out by these.
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9. How long do we keep your data for?
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Data is stored in our systems (or systems that we use) for as long as we are required to keep them by law. After this time, data will be deleted from our system in accordance with the Indian Data Protection guidelines.
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If you have previously given us opt-in consent for marketing purposes and you decide to remove this consent, we will keep the minimum required information needed to add you to a suppression list.
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10. Cookies
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Cookies are small text files that are downloaded by your computer or device when you visit a website or search engine.
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These are very common to how websites work and allow websites to remember certain settings for your visit and enable website functionality such as adding things to your basket and remembering the contents if you leave and return later.
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Cookies can also be set by third party websites so behaviour can be tracked between websites. For example, if you clicked through a voucher code website or cashback website, cookies and tracking is set so that cashback is correctly paid to you once an order has been placed.
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For more information on cookies, visit https://www.aboutcookies.org
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11. Contact
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Your privacy is of the upmost importance to us and our aim is to be completely transparent about how we use the data you trust us with. If you’d like to contact us about any of the information in this privacy policy or the information we hold about you we’d be more than happy to help, you can call us on +91-9897955999 Monday to Saturday 10 am until 6 pm or email us on buy4print@gmail.com